Adwords Scope of Work LocSea.com

Adwords Scope of work:


Create Google Adwords Pay Per Click Campaign

Setting up new Google Adwords Account
Creating Google Search Engine Marketing Campaigns with specific client needs (includes Location, Network, Devices, CPC, CPM, CPA, Bidding Option, Ad Extension – Location Extension, Phone Extension, Site links).

Create Adgroup
Creating Multiple Adgroups by analyzing different products/services offered by the Client.
Setting up and Adjusting the Maximum Bid for the Adgroups.
Create Ads

Creating multiple effective Ads for every Adgroup and Tuning the Ads for performance.
Analyzing the industry, understanding the end user needs and Creating effective Keywords from users’ search point.
Creating Campaign Level Negative Keywords.
Creating Adgroup level Negative Keywords.

Analyze your Search Engine Marketing Campaign
Analyzing your business Goals and Setting up Google Analytics to track user behavior
Monitoring your Google Adwords PPC performance by analyzing Google Analytics reports for Conversion Tracking, Campaign Tracking, Traffic Sources and Goal Conversions.
Updating bids at Keywords and Adgroups level based on the performance of the Ads.
Decreasing the monthly spending budget for existing PPC campaigns by analysing and improving the Quality Score

Improvements
Suggesting improvements for Landing page optimization for specific Adgroups
Reducing client’s monthly spend by removing irrelevant keywords (irrelevant visitors)
Continuous process of adding/removing positive and negative keywords
Bidding Analysis
Adgroup Splitup
Improving CTR
Improving Average Position
Promoting new Brands using Cost Per Impression

Tune Google Adwords PPC Campaign

Setting up Campaign Experiments
Creating multiple Ad Copy testing and tuning
Start and End Promotional (Offer) Campaigns for specific period
Supporting Multiple Campaigns for Multiple Clients using Google Adwords Editor Tools for comfort and efficient handling and implementation of Campaigns in short time.
Google Places, Local and Maps Suggestions

LocSea is a Google Adwords Certified Partner with 5 Years of expertise in Google Adwords and Google Analytics.  Have handled Google Adwords Marketing Campaigns for Clients from Australia, UK, USA, Switzerland and India.   We always follow Conversion based

You may verify our Google Adwords Certified Partner status here in Google https://adwords.google.com/partnersearch/#profile;02549696365560258766
You may verify our Adwords Certified Professional here https://adwords.google.com/professionals/profile/ind?id=0943662154385234667&hl=en




Balu & Latha
www.LocSea.com
Google Adwords Certified Partner